Retail Active, business intelligence

What does a Brand Assessor do?

Our team of trained and experienced Brand Assessors visit our client’s premises to conduct a comprehensive audit. Each audit is client specific but normally covers the following areas:-

  • Premises
  • Brand standards
  • Health and safety
  • Compliance
  • Processes and procedures

The audit includes a physical inspection of the entire customer facing areas as well as the general processes and procedures back of house.

After the audit the Brand Assessor is normally required to provide detailed feedback about their findings to key personnel, highlighting any issues that require immediate action.

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