Retail Active blog
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25 January 2012 02:10
Retail Active the leading Mystery Shopping and Brand Audit Company is looking for experienced freelance proofreaders to join their quality assurance team. The role requires you to liaise closely with our mystery shoppers to resolve any queries identified in a timely and accurate manner. Working with the head office team there will be a requirement to seek further information and possibly make a final edit to reports where appropriate to do so. It is critical that you have an excellent understanding of the English language and meticulous attention to detail. The key responsibilities enjoyed by our freelance proofreaders include:
23 January 2012 11:14
Retail Active, one of Europe’s leading mystery shopping companies has been appointed to operate Network Rail’s 'mystery shopper ' customer service evaluation programme. The research will take place at 17 of Network Rails prestigious stations throughout the UK with the purpose of identifying strategic opportunity to enhance the sales and service at over 550 businesses and 150 leading high street brands. Retail Active will operate ‘Service Excellence’, which aims to evaluate and improve existing customer service standards. Julian Chamberlain Managing Director of Retail Active stated that the Oxfordshire based secret shopping company competed against a shortlist of three other leading research companies. ‘We are delighted to have been awarded this business and look forward to making a meaningful and lasting difference to Network Rails business objectives. Retail Active is growing fast and I am confident that our ability to deliver this project with flawless execution meant that we are the right choice all along. Our performance last year has outperformed all expectations and 2012 is set to be our most exciting yet. Read More
20 January 2012 12:12
Retail Active the leading Mystery Shopping and Brand Audit Company is looking for thousands of new recruits to join them. If you would like to eat, shop and experience some of Europe’s best known brands and attractions then why not join us. Becoming a Mystery Shopper is great fun and above all you get the opportunity to make a real and lasting difference to the standard of service being provided. There are thousands of mystery shopping jobs available all over Europe and throughout the UK. Becoming a Secret Shopper is free and you will be paid for each assignment. Many assignments will require you to test food and drink or buy purchases that you are able to keep. Retail Active announced a 66% increase in business over the previous year and 2012 is set to be the busiest yet. Julian Chamberlain Managing Director of Retail Active commented, “I can’t think of anything more rewarding than experiencing the service of leading high street brands, knowing that the feedback you Read More
06 January 2012 10:03
The UK's leading Mystery Shopping Company and Brand Auditing services provider, Retail Active, is buzzing already about 2012. This year looks to be the busiest yet with new projects and fantastic Mystery Shopping opportunities for all registered Mystery Shoppers. But all this additional work mean more Mystery Shoppers ar required! Retail Active launched the Refer a Friend scheme just at the end of 2011 to reward our loyal shoppers. The idea being that all shoppers who refer a friend or family member to register with Retail Active, get entered into a weekly draw to win £50 worth of Amazon vouchers! The best part is that the friend or family member also gets entered into the prize draw. Retail Active are continually looking for more and more talented individuals to join the team and start working with us. With thousands of Mystery Shopping Jobs available each month, 2012 is going to be our busiest yet and the team at Retail Active are waiting to welcome you on board. Mystery Shopping activity can be anything from retail store visits with purchases, to a nice meal for two at a fancy restaurant. Whatever you Read More
15 December 2011 01:24
A recent survey conducted by Retail Active, a leading Mystery Shopping Company and Brand Auditing Service Provider has given us new insight into our main gripes as consumers about customer service on the high street. 82% of people questioned, agreed that the one thing they find more annoying than anything else when shopping is being ignored by staff. The general feeling is that people in the UK are getting more and more expectant that the service in our high street shop will be poor. Worryingly Retail Active's Mystery Shoppers agree that a poor service expectation is becoming the norm. Julian Chamberlain, Director at Retail Active comments. "This survey is a really worrying result. We work hard with our clients to understand exactly how consumers feel about shopping in their stores or restaurants. Over 90% of consumers cite that service staff can affect the mood of the shopper. The smallest gesture can change the perception of the store, product and eventually the Brand. It was a wise man that said 'people buy in to people' , and its true. A smile or some eye contact whilst serving, although it seems so obvious can make such a difference." Read More
12 December 2011 10:55
Mystery shoppers like most regular customers are planning their own spending cuts this Christmas despite the desperate need to "Spend, spend, spend" to boost our economy. A survey by leading UK Mystery Shopping company and Brand Auditing Specialists, Retail Active found that four out of ten shoppers say they plan to spend less or much less on Christmas than last year. In fact some would go as far as to decided to 'not do' presents at all! Retail Active's managing director, Julian Chamberlain said: "We asked 2000 people for details of their Christmas shopping plans and 1279 responded. Well over half (66%) said the uncertain state of the economy made them worried about spending money on Christmas. "Families say they plan to save on Christmas spending this year, wherever possible - with more than nine out of ten saying they are going to spend at least 30% less than
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31 October 2011 02:50
When the finest toy store in the world was looking for the best mystery shopping company in the world - they chose Retail Active, of course! Julian Chamberlain, Managing Director at Retail Active comments, " We are all excited here at Retail Active about the addition of Hamleys to our client portfolio. This is a period of growth for Hamleys as they expand globally, and we want to be part of that journey to support them in ensuring the 'High Hamley Standard' is upheld in every store. Hamleys has always been a magical place for people of all ages and we recognise the importance of this brand to understand its customer experience." A much loved favourite for children and adults alike - the London based Toy department store is going from strength to strength and on a journey of growth. Retail Active is pleased to be working with Hamleys on their Mystery Shopping programme, which focuses on customer service, demonstrations, product availability and of course the overall experience. Satisfied customers are a company's best asset. If you Read More
20 October 2011 03:10
Leading UK based Brand Auditing and Mystery Shopping Company, Retail Active, is getting ready for Christmas! A notoriously busy time of year for all of us in the Retail Industry and this year the pressure is even greater. Thanks to a very successful 2011, November and December will prove to be very busy for the Retail Active Team. This means more Mystery Visits are available than ever before, so keep your eyes peeled for those exciting Mystery Shopping Jobs and get in touch if you would like to register with us. Why not tell a friend and get them to register too!! Christmas is a crucial time for everyone in the Retail, Hospitality and leisure sectors, but with the current economy under pressure - there will be a big focus on trading results this year. More and more businesses are coming to Retail Active to experience our
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13 October 2011 02:20
As one of the UK's leading Brand Auditing and Mystery Shopping Companies - Retail Active, is proud to be working with leading Shopping Centre and commercial property developer, Land Securities. Recently the two companies came together to discuss the opportunities to develop a best in class customer experience programme to take place at Land Securities Shopping Centres across the UK. A unique programme has been developed to assist Centre Management in delivering a world class customer experience.
11 October 2011 02:31
The UK's leading Brand Auditing and Mystery Shopping Company, Retail Active, has been making a fuss over under-age purchasing. Unfortunately the UK is notorious for enabling teens and young people access to products and substances that are dangerous and can damage their health. Here at Retail Active we are working with retailers , conducting mystery shopper visits to identify how compliant their staff are on checking the identification of young shoppers. A recent survey identified that just under 10% of 12 year old have had at least one drink. But a year later at age 13, that has nearly doubled to 19%. Most scary of all is that at age 15 more than 50% will have had an alcoholic drink at least once. Together with our core team of mystery shoppers we have united to ensure that it will become harder and harder for young people and teenagers to make purchases of alcohol, tobacco and potentially dangerous equipment such as Knives and glue. We have created unique mystery shopping jobs that purely check the compliance of retailers in asking for identification from ANYONE who looks to be under-age. Julian Chamberlain, Read More
30 September 2011 03:59
Retail Active Needs YOU! The UK's leading Mystery Shopping and Brand Auditing company, Retail Active is recruiting! Retail Active has thousands upon thousands of registered Mystery Shoppers who daily conduct activity on behalf of our client base, but we need more! Due to our continued growth we are looking to enhance our panel of experts especially in villages and small towns that are less populated than others. Village life is completely different to large towns and cities, and having a good representation of these areas is critical for our clients. We will be providing more and more Mystery Shopping Jobs in these areas, and we would love to have the village life point of view! If you are interested then please visit our website www.retailactive.com and follow the Mystery Shopper Academy. Director of Retail Active Julian Chamberlain said "We are delighted that our growth has enabled us to provide more mystery shoppers jobs in these key areas, and although we are swamped with applications for registration - we still need more - Particularly in those less populated areas, and in small villages. So please get in touch! " Read More
24 September 2011 09:39
Business intelligence and mystery shopping company, Retail Active are pleased to welcome a new appointment to the team as a Client Account Manager. Laura Priest, who lives in Newbury, Berkshire, has been in the industry for several years and has over 4 years of dedicated account management experience. She says she is looking forward to helping to build strong foundations with new business and to support and develop existing clients to maintain Retail Active's enviable reputation as the UK's most advanced mystery shopping companies. Laura commented on Mystery Shoppers saying that 'Mystery shoppers are a fascinating group of employees to work with and it is a great feeling knowing that we can create more and more mystery shopping jobs through working with our clients, providing more work within this sector.' Retail Active's client list already includes many household names in the retail, leisure, catering and automotive sectors - specialising mystery shopping and brand audit service. Laura says: "This is a fantastic opportunity to build on Retail Active's unrivalled position in the industry and to provide the ultimate in client delight through consistent and outstanding service." Retail Active's CEO, Julian Read More
21 September 2011 10:58
Retail Active client LIVERPOOL ONE has been awarded the coveted International Council of Shopping Centre’s ‘Best-of-the-Best’ award at the ICSC awards in Las Vegas. This award honours outstanding examples of shopping centre development and services. Liverpool One has worked closely with Retail Active, one of the UK’s leading Mystery Shopping Companies to implement an industry leading Customer Experience Improvement programme. The recognition by the ICSC Awards is testimony to success of the programme and investment made. ‘Retail Active’ is proud to be part of Liverpool One’s continuing success and that the recognition of this award is directly linked to their role in the community and being a beacon for outstanding customer service. Retail Active CEO, Julian Chamberlain said: “It is clients such as Liverpool ONE that set the standard for other key players in the retail world. Not just in the UK but as beacons of success across Europe and internationally.’ Liverpool ONE’s commitment to Customer Service has always been unfaltering and our Mystery Shoppers have always enjoyed completing this programme. At Read More
12 August 2011 11:13
One of the UK’s leading Mystery Shopping Companies ‘Retail Active’ has surveyed a panel of 2,541 people over the past three months to identify consumer’s propensity to complain about shoddy goods and service. Retail Active conducts an annual survey to track the performance of customer service and reports a further decline in service compared to a year ago. More than half of High Street shoppers say customer service has worsened significantly across all sectors of high street retailing. This major new survey by the mystery shopping company Retail Active says 62 per cent of mystery shoppers think service in the UK has worsened over the past year. We are complaining more about shoddy service – thanks to the Recession to the current economy in the UK A record number from the Retail Active mystery shopper panel say they are prepared to complain about shoddy service more than ever before. Three out of four people polled in the survey said they won’t suffer in silence any more – and will stand up to sloppy staff.
02 August 2011 10:42
One of the UK’s leading Mystery Shopping Companies ‘Retail Active’ has surveyed a panel of 2,382 people over the past three months to identify what shoppers think about the quality of service on the UK high street. Retail Active conducts an annual survey to track the performance of customer service and reports a further decline in service compared to a year ago. More than half of High Street shoppers say customer service has worsened significantly across all sectors of high street retailing. This major new survey by the mystery shopping company Retail Active says 73% per cent of shoppers polled think service in fashion retailing has worsened over the past year. Eight out of ten mystery shoppers went on to say they would refuse to shop again at stores with poor service. An astonishing seventy-four per cent said they were prepared to spend more in businesses where they receive great service. Retail Active CEO, Julian Chamberlain said: “This remarkable survey has given us a highly revealing snapshot of the effect service has on the
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29 July 2011 11:30
Retail Active the leading Mystery Shopping Company has surveys a panel of 2,887 people during July 2011 to ask if they would buy British products in preference to imported items.Overall there is a resounding seal of approval for items made and sold in Great Britain with a staggering 91% saying that their preference is to buy British whenever possible. There were regional differences, with buyers in Scotland and Wales having a preference to buy in their home country before wanting to buy British produce in general. Northamptonshire topped the list as the county most passionate about buying British. The survey went on to ask 'if given the opportunity would they purchase British in preference to imported products' in specific categories. Organic produce, outdoor and leisure, food and confectionery all scored in the mid to high ninety percent. However electronics, motors, home and furniture all scored disapointingly with 62% saying they would make British goods their first choice. A core theme that ran through the feedback was that is often too difficult to identify British Read More
21 July 2011 10:52
![]() Retail Active the leading Retail Audit and Mystery Shopping Company has launched its impressive 4th generation retail audit programme to critical acclaim from retail industry insiders and experts. The Retail Active audit approach is arguably the most advanced and meaningful way to identify, measure and correct poor compliance issues and gain business intelligence. Over the past six years we have spent time refining, improving and amending our systems and processes. The 4th generation programme is leaps and bounds ahead of anything else in the market. We have had our team of developers in Tallahassee, Florida and in the UK working to ensure that the new programme is completely intuitive and proactive in its output. Clients that have need working with us over the past few years are amazed at how the system can genuinely track and prompt improvements based on their own bespoke criteria. Julian Chamberlain, CEO of Retail Active Brand Auditing and Mystery Shopping, said "We are constantly looking at ways to improve and our 4th generation brand audit system Read More
14 July 2011 03:05
![]() Retail Active the leading Mystery Shopping and Brand Audit Company has surveyed 3,485 people during July 2011 to ask if they expect service on the high street to deteriorate during the summer holiday period. An overwhelming 84% of mystery shoppers said that based on previous experience they expect service to worsen throughout late July to early September. As tough times set in, companies working on tight budgets may struggle to cover staff holidays with well trained replacements. Retail Active's shopper panel believe that this is a core reason why customers fear there will be an impact on the service they will receive. Julian Chamberlain, CEO of Retail Active Mystery Shopping, says "the perception that service may suffer over the summer period is much higher than we expected. Retailers need to do all they can to ensure continuity of service with competent and trained staff. Wherever possible they must look to improve this during the crucial summer trading period. If the anticipation of poorer service were to turn to reality there is an obvious risk to service
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06 July 2011 02:39
![]() Retail Active the leading Mystery Shopping Customer experience agency has shed light on some of the exciting assignments clients ask them to conduct. According to Head of Operations - Daniel Smart, Retail Active Mystery Shopping are regularly asked to assess the customer experience for some of the most wacky, weird and wonderful experiences you could possibly imagine. He says "You just couldn't make it up! Whilst on the face of it some of the company's mystery assignments may sound a bit strange, each one has a serious business purpose. Our clients expect the very best, that's why they come to us" . "Over the last month we have been asked to test customer service at man-made beaches in shopping centres, fly off on holiday to test flights and hotels, attend conferences in Florida and dress as wealthy business people to check services at some of London's most prestigious venues. Perhaps one of the most striking jobs has been to purchase a boat valued over a million pounds. Unfortunately for the Mystery Shopper they had to cancel the order
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30 June 2011 01:59
![]() Retail Active the Mystery Shopping and Brand Audit Company has surveyed 732 British companies to determine how motivated they consider their staff to be in the current economic climate. Staggeringly 497 (68%) of the companies participating in the research thought staff motivation was good but had no formal way of measuring corporate culture and employee satisfaction. Asked if they had used Employee Satisfaction Surveys in the past, 24% said ‘never’ and 83% said they hadn’t undertaken a staff survey within the past 5 years. Contrastingly, those companies had surveyed their staff do so on an annual or biannual basis, stating that understanding employee motivation and attitudes plays a vital part in delivering their corporate plan. Whilst many of the companies surveyed had no tangible insight into the motivation of their workforce, those that had conducted research recorded a decline in employee satisfaction over the past year. However, businesses stated that surveying employees enabled them to react to their workforce dissatisfaction. Read More
13 June 2011 10:33
![]() Fancy eating in some of the UK’s best restaurants and getting paid for it? Retail Active the top Mystery Shopping Company is looking for people to work undercover to assess levels of service in a chain of fine dining restaurants. This is a fantastic opportunity to visit restaurants in every part of the British Isles and eat gourmet food for free. Retail Active’s CEO, Julian Chamberlain said: “This is a great opportunity to have a fantastic meal and to experience wonderful food in some of the most prestigious restaurants in the world. “You will be treated just like any other guest – but secretly you will be making notes on your experience and treatment. “All we ask is for an accurate and meaningful report, which will provide inside information on the standards of service and quality of food and drinks. “You will have a great time and help to improve customer service.” If this doesn’t appeal to you Retail Active offers mystery shopping in a Read More
05 June 2011 10:30
![]() Account Manager – Excellent Salary and Prospects Retail Active the leading Brand Audit and Mystery Shopping Company is growing fast and we are looking for exceptional people to join us. We’re looking for dynamic and passionate individuals who are used to working in a fast paced professional environment. As Account Manager you will have outstanding presentation skills with the confidence to deliver our unique research in a compelling way. Primarily, you will be responsible for forging solid relationships with clients at all levels, providing them with key insights that will make a meaningful difference to their business performance. In this role you be responsible for delivering new successful customer experience programmes, giving you unrivalled exposure to some of the world’s best known businesses. Previous experience of mystery shopping and brand auditing is essential, as is having a clear understanding of retail and hospitality environments. Operations Management experience would be extremely advantageous to your application. This is a unique opportunity to join a highly Read More
25 May 2011 02:26
![]() Center Parcs have chosen Retail Active as their Mystery Shopping partner to assess service levels and staff behaviours. Following extensive trials the Oxfordshire based Mystery Shopping Company was selected for its capability and experience in being able to help make a real difference to company performance. Commenting on the news, Julian Chamberlain CEO of Retail Active said, “We are very proud to work with such a distinguished business. The team at Center Parcs are passionate about making genuine improvements to their customer’s holiday experience. Knowing that there is a real zest to make positive improvements based on our research helps make our work so much more rewarding”. A spokes person for Center Parcs added, “Our Mystery Shopping programme is a vital learning tool. The reports are with us in less than 48 hours, helping us make improvements straight away. We receive the feedback in a very constructive way, where we can measure behaviours through dynamic customer insight. Retail Active has Read More
24 May 2011 11:41
![]() Retail Active, the leading Mystery Shopping and customer experience agency is bucking the trend with continued growth and significant investment in people and technologies. Following their successful move to the new £40m International Space Innovation Centre, Retail Active is expanding its workforce and business activities. Trading at the Oxfordshire based Mystery Shopping and Brand Audit Company has been significantly ahead of expectations. Over the past 12 months the company has seen a 40% increase in turnover. Retail Active boast an impressive client list, having some of the most recognised companies in the world on their books. Julian Chamberlain CEO of Retail Active puts the impressive performance of the company down to the whole team’s dedication to delivering excellence. “In a market where there are several companies offering a similar service it’s essential to have a point of difference. The Retail Active approach is to deliver flawless execution of our services - we just don’t accept sloppy practices”. Read More
17 May 2011 11:29
![]() Retail Active the leading Mystery Shopping and customer experience agency plans to expand its workforce and has moved to new larger offices. Retail Active has had an incredible year with trading significantly ahead of expectations. We work with some of the most recognised brands on the planet. To cope with the exacting demands of our international customers it is essential that we have the team and resources to deliver an outstanding service experience. After careful consideration we chose the International Space Innovations Centre in Oxfordshire as the new HQ for Retail Active. The office has recently been opened by Prince Andrew the Duke of York following a multi million pound investment in technology and systems. Our entire business relies heavily on the most advanced Mystery Shopping and customer insight system available. The Space Innovations Centre gives us the unrivalled advantage of being at the heart of the UK Space industry. This gives us added benefits of being able to use and share some of the Read More |





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